Saturday, July 21, 2012

Former 944 Interns take Fashion Week Swim!

Me and Simonett


These are the days when reporting from the front lines really gets interesting and South Beach really does live up to it's sexy reputation. Thursday marked the beginning of Mercedes-Benz Fashion Week Swim in Miami Beach. But it's not quite like Fashion Week in New York. This one sees women on that catwalks in skimpy swimsuits instead of ready to wear (out the door) fashions and hooked-in locals rarely get shut out from shows they really want to attend. As an editor, I'm on the lists, but connected non-media and buyers can usually wiggle their way in as well, making the shows much more social than other cities. It doesn't hurt that they do these at night, after all the buyers are done perusing the biggest swim trade show in the world at the Miami Beach Convention Center, and more recently, Salon Allure at the W.

On Thursday at Soho Beach House, I attended an event thrown by a former 944 intern-turned-serious-stylist, Rachel Russell. It is called Style Saves and it's a fundraiser to help disadvantaged children get back to school duds. While waiting for the show to begin, I caught up with another former 944 intern, Simonett Pereira who is now a fashion blogger. I must give her props - blog looks fab.  Never say an internship can't change your life! Check it out www.fringemiami.com.


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